Exhibition Paroles de Négociants

For the 2023 edition, the Bordeaux wine merchants will share their passion for their profession and invite you to revisit the codes of Bordeaux. Let's twist!
The 2023 edition of the exhibition pavilion "Paroles de Négociants" will offer both a "dynamic" photo-portrait stroll and multi-sensory experiences to discover the faces of the wine trade and its wines.
The négociants invite the public to discover Bordeaux from another angle: to understand what the négoce is, its career opportunities and also its creativity. Their wines "move" the lines and propose new moments of consumption to twist Bordeaux without complex.

An authentic pavilion!

Historical ambassadors of Bordeaux wines for centuries, today's wine merchants talk about their activities, their professions, their know-how and their values in all simplicity.
Come and discover the faces and listen to the testimonies (scan the QR code) of the 4,000 men and women who select and market Bordeaux wines in the four corners of the world.
Come and live the immersive experience, in virtual reality, of their daily life (VR headset in French only) and be amazed by the new products and packaging that make Bordeaux move!
Wake up your taste buds during demonstrations giving you the opportunity to consume Bordeaux wines without any complex ... and in a few turns of the hand, make your aperitifs and afterwork "twist"! (free access - with the party glass).
During these 4 days, you will be able to meet wine merchants on each Appellation Pavilion who will offer you their brands for tasting in red, white, rosé and Crémant.

Practical information
  • The Bordeaux wine merchants reveal themselves for the 2nd time in the exhibition "Paroles de Négociants" to be found from 22 to 25 June!
  • From 22 to 25 June From 11h00 to 19h00
  • Sur les quais
    33000 - Bordeaux
  • Entrée libre.